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Sinead O'Dwyer

Sinead O’Dwyer

Visual Identity

 

Greenspace were invited by fashion designer Sinead O’Dwyer to build her a brand that celebrates all shapes and sizes.
Utilising unconventional methods, materials and models, to create something that is uniquely confident, unexpected and beautiful; For the love of every body.

I animated all the letters for the Every Body Suisse typeface, as well as visualising the brand and exploring ways of recreating and animating Sinead’s methods, designs and materials digitally.

This project won a graphite pencil for Integrated Typography at the D&AD Awards 2022 as well as a Drum Award and a Red Dot Award for typography.

 

Brand Film - For the Love of Every Body - screened at London Design Festival 2021.

Inspired by the body, Every Body Suisse is an ever-fluctuating font designed with Swiss typefaces.

Bespoke packaging incorporating Sinead’s materials and poetry by Anastasiia Federova

Client: Sinead O’Dwyer
Studio: Greenspace
3D Art Direction and Type Animation: James Brocklebank