Mayda_Google_Cannes_009.jpg

Google

Google AI x Creativity Reel

 

The Mayda Creative Co. invited me to help create Google's presentation at Cannes Lions 2024 on building brand universes with AI and how creativity can be boosted by new, AI-powered tools.

We visualized how the sea of data and forgotten data silos can be accessed, analysed and turned into building blocks of solar systems in the age of rapid AI explosion.

Almost 3 minutes of material was conjured up, but some of it ended up on the editing room floor.

 

CREDITS

Client
Google

Studio
The Mayda Creative Co 

Exec Producer
Ian Walker

Creative Director
Henry Foreman

Director
Joosep Volk

3D Artist
Eric Bernal

Motion Design
James Brocklebank, Alex Petrovsky, Kerim Čamdžić, Joosep Volk